Advertising Design
Slantcho — A5 Double-Sided Flyer
Project Overview:
Design an A5 two-sided flyer for "slantcho", a Bulgarian brand specializing in baby foods.
The flyer needs to be friendly and appealing to mothers of young children.
Target Audience:
It is intended to be distributed in places like pediatric waiting rooms and family clinics, where it should capture attention, build trust, and encourage parents to explore the brand’s products.
Requirements:
• Include the company logo and contact information (from the official website)
• Feature eight products in total — four per side, each with an image and a short description (from the official website)
• Maintain an inviting and positive visual tone that resonates with parents
Project Overview:
Design an A5 two-sided flyer for "slantcho", a Bulgarian brand specializing in baby foods.
The flyer needs to be friendly and appealing to mothers of young children.
Target Audience:
It is intended to be distributed in places like pediatric waiting rooms and family clinics, where it should capture attention, build trust, and encourage parents to explore the brand’s products.
Requirements:
• Include the company logo and contact information (from the official website)
• Feature eight products in total — four per side, each with an image and a short description (from the official website)
• Maintain an inviting and positive visual tone that resonates with parents
ZORA — Autumn Campaign
Project Overview:
Design a set of digital visuals for ZORA’s autumn marketing campaign, highlighting the convenience and ease of purchasing electronics with a focus on the offer: 0% interest; 20 equal monthly installments; for all devices over 300 BGN.
The visuals should be modern, fresh, and seasonally appropriate, encouraging users to click and engage.
Design a set of digital visuals for ZORA’s autumn marketing campaign, highlighting the convenience and ease of purchasing electronics with a focus on the offer: 0% interest; 20 equal monthly installments; for all devices over 300 BGN.
The visuals should be modern, fresh, and seasonally appropriate, encouraging users to click and engage.
Target Audience:
Consumers who are motivated by flexible payment options and seasonal promotions.
Visuals will be used across Google Ads, Facebook Ads, Instagram Stories, and the homepage slider.
Consumers who are motivated by flexible payment options and seasonal promotions.
Visuals will be used across Google Ads, Facebook Ads, Instagram Stories, and the homepage slider.
Requirements:
• Include the ZORA logo, positioned on the right side of the visual.
• Come up with a clear, bold advertising message/slogan.
• Include offer details: “0% interest on 20 installments for all devices over 300 BGN.”
• Include legal text in small font: “The offer is valid from XX.XX.2025 to XX.XX.2025 for products over 300 BGN, excluding other ongoing offers. Images are illustrative.”
• Include the ZORA logo, positioned on the right side of the visual.
• Come up with a clear, bold advertising message/slogan.
• Include offer details: “0% interest on 20 installments for all devices over 300 BGN.”
• Include legal text in small font: “The offer is valid from XX.XX.2025 to XX.XX.2025 for products over 300 BGN, excluding other ongoing offers. Images are illustrative.”
Formats:
• Google Ads: 1200 x 628 px
• Facebook Ads: 1080 x 1080 px
• Instagram Story: 1080 x 1920 px
• Homepage slider: 1530 x 466 px + CTA button (without logo)
• Google Ads: 1200 x 628 px
• Facebook Ads: 1080 x 1080 px
• Instagram Story: 1080 x 1920 px
• Homepage slider: 1530 x 466 px + CTA button (without logo)
Creative Direction:
• Emphasize “0%” and “20 installments”.
• Ensure the design is attractive, memorable, and encourages clicks.
• Style should be modern, fresh, and autumn-inspired.
• Align with ZORA’s visual identity (Brand Guidelines).
• Use corporate colors flexibly, not mandatory.
• Emphasize “0%” and “20 installments”.
• Ensure the design is attractive, memorable, and encourages clicks.
• Style should be modern, fresh, and autumn-inspired.
• Align with ZORA’s visual identity (Brand Guidelines).
• Use corporate colors flexibly, not mandatory.
